NFDA Consumer Survey: Funeral Planning Not a Priority for Americans
Contact: Funeral Service Trade Media: Jessica Koth, 262-814-1536, jkoth@nfda.org All other Media: Henson Consulting (for NFDA), Lucy Emery, 312-374-8569, lemery@hensonconsulting.com The National Funeral Directors Association’s 2017 Consumer Awareness and Preferences Study Reveals Inconsistency in Funeral Planning Practices Brookfield, Wis. – June 22, 2017 – For the fifth consecutive year, the National Funeral Directors Association’s (NFDA) annual Consumer Awareness and Preferences Study indicates that consumers acknowledge the importance of preplanning their own funeral, but fail to do …