RACE FOR RELEVANCE – NFDA Leadership Conference
By: Mary Byers In 1960 20% women worked outside the home, now 71%. When a member would not renew, they claimed they did not have the money for dues, now the most common reason is “I didn’t have time to take advantage of your programs”. Associations have problems getting active members and officers. Time can hurt associations more than money. We have always expected our members to come to us. How can we bring the …