An Evening with Lacy Robinson

Intelligent Communication 101 – Meaningful Engagement with Every Generation

Join us for an evening of education, networking, light fare and beverages.

No cost for AFCCA Members • $15 for Non-Members

This interactive presentation will have you rethink and re-tool how you communicate with every person participating in making funeral arrangements.

Lacy Robinson will present powerful insights of each generation’s (Traditionalists, Baby Boomers, Generation X, Millennials and Generation Z) consumer motivations. You will learn effective communication strategies resulting in more meaningful arrangement conference for all participants. Discover innovative ideas for creating life celebration events that emotionally connect every person touched by the life lived.

Excellent course for everyone at all levels within the Funeral Home or Cemetery.

ADVANCE NOTICE TO ATTENDEES: lots of ah-ha moments and note taking will occur.

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